Infakt Insights

Challenge

A start-up company offered mystery shopping and market research as solutions, and wanted a distinct brand identity .Reflecting facts OR Insights through mystery shopping was the core purpose.

Our Solution

INFAKT proved to be an interesting brand name, and when the core purpose is wisely depicted through it, then positioning is much easier. Measuring experience is not only difficult but challenging to communicate. We helped in making the whole communication simpler and relevant for the target audience.

We helped in creating compelling communication which translated the benefits of experience measurement into tangible benefits, which proved beneficial in new client acquisition and effective online campaigns which attracted a pedigree of mystery shoppers for the company

Our Scope

• Brand Identity
• Marketing Collaterals
• Data visualization
• Web Presence
• E mailers
• Social Media Promotion
• Presentations